About The Beauty Global
Where beauty heritage meets modern global growth.
The Beauty Global is a premium beauty platform built around one idea: exceptional products should open doors. We connect Farmasi's formulation legacy with a more elevated digital experience for customers, creators, and Beauty Influencers across the world.
Brand Essence
From skincare rituals to business-building tools, the Farmasi experience is shaped to feel refined, supportive, and scalable at the same time.
Premium Positioning
Entrepreneurial Growth
Responsible Beauty
30+
Years of Beauty Innovation
60+
Active Global Markets
1M+
Beauty Influencers
2,000+
Products Across Categories
Why We Exist
Premium beauty should feel empowering, not distant.
Farmasi was built on the belief that formulation quality, sensorial beauty, and personal ambition can live inside the same brand experience. That philosophy still shapes everything we do.
The Beauty Global brings that legacy into a more modern setting: elegant product discovery, smart beauty tools, and a business model that makes growth feel both global and personal.
Whether someone arrives to shop, to share, or to build something long term, our role is to make that journey feel more elevated, more accessible, and more beautifully supported.
Our Story
A timeline shaped by trust and expansion.
1950
A Beauty Legacy Begins
Farmasi was founded in Istanbul with a pharmaceutical mindset and a long-term vision for quality, trust, and formulation excellence.
2000s
The Business Model Expands
Direct selling unlocked a new chapter, giving independent Beauty Influencers the ability to build businesses around products they genuinely loved.
2010s
Skincare Becomes a Signature
Dr. C. Tuna became one of the most recognisable lines in the portfolio, blending botanical thinking with dermatologist-led product development.
Today
Beauty Meets Smart Technology
The Beauty Global now pairs premium products with digital experiences, AI beauty tools, and a more modern path to global growth.
What We Stand For
Four values behind the The Beauty Global experience.
Science-Led Formulation
Every launch starts with product integrity, ingredient strategy, and real performance instead of trend-chasing alone.
Accessible Luxury
Farmasi believes premium textures, elevated packaging, and visible results should feel attainable, not exclusive.
Global Community
Customers, creators, and Beauty Influencers grow inside one connected ecosystem shaped by collaboration, mentorship, and ambition.
Opportunity With Support
The brand experience is designed to help people shop beautifully, share confidently, and build with practical tools behind them.
Join the Movement
Step into a beauty brand with global ambition.
Shop the collections, discover the story, or start building your own Farmasi journey with a platform designed to feel premium from the first click.
The Beauty Global is an independent site operated by a Farmasi Beauty Influencer. It is not an official Farmasi website. Products are sold and shipped by Farmasi through official Farmasi sites via personal referral links.